Archive for September, 2014

Ed Baxter is back as a fill-in host on Talk-910am.  He’s been hosting one or two days per week in Frosty’s former time slot (10:00am-1:00pm).  I don’t know much about Ed.  His name is familiar from the old KGO days but, back then, I didn’t listen to the station during his air time.  I’ve heard him partner with Rosie Allen a few times on Talk-910 but that’s the extent of it.  I recall him as a news guy and not a talk host.  When I searched online I found information about him.

He’s an award-winning news co-anchor and he retired after 35 years on the air at KGO.  I see online there is both good and bad feedback on him.  That’s to be expected, everyone has an opinion about a guy who has been in the public eye for 35 years.  As for me, I like him as a talk show host.  He has a comfortable style, not too aggressive, but does not back down when challenged.  He encourages callers.  He has strong opinions and I don’t always agree with him.

Here are a few articles from when he retired from KGO:

http://www.sfgate.com/bayarea/article/Ed-Baxter-KGO-Morning-News-co-anchor-retires-2370473.php

http://www.radiodiscussions.com/showthread.php?605281-Ed-Baxter-Retires-from-KGO

I don’t hear any arrogance from Ed on his Talk 910 show so I don’t know what some listeners were hearing when they wrote negative comments back in 2011.  Today, he sounds comfortable with who he is and where he is in his career.  He can speak on many subjects with authority.  I like that his show transitions with ease from hard news to training puppies, AND without a wordy, complicated transition set-up for a corny joke.  That’s Gross!

Hey, Ed, Frosty has a new puppy.  You should get him on your show to talk about it.  ha ha.  I like Ed and I liked Frosty.

Ed Baxter offers podcasts on The Talk Pod and on the Talk 910 website.  Check out some of these links:

http://www.talk910.com/onair/ed-baxter-48465

http://www.edbaxtermedia.com/

https://www.facebook.com/pages/The-Talk-Pod/1470507139850662

http://thetalkpod.com/

As of this posting, the podcast trending on thetalkpod.com:

http://thetalkpod.com/john-rothmann-california-one/

Most Popular:

http://thetalkpod.com/john-rothmann-ronn-owens-profile-courage/

Plus, the contributors mix it up with each other:

http://thetalkpod.com/barbara-simpson-vs-john-rothmann-immigration-wow/

Now all they need are callers on The Talk Pod.  Maybe they can set up to take calls on subjects and record the interaction then post it.  It’s a start.  Of course, it wouldn’t be live talk but at least we’d get varied discussion on topics.  Sometimes the callers bring a deeper understanding to a topic, either from personal experience or in-depth knowledge.

On Talk 910, in addition to Ed, there is a woman from LA who sometimes hosts Frosty’s old time slot.  I don’t recall her name.  She’s not as forceful as Randi Rhodes (remember her?)  Here’s an interesting article about Randi:

http://newsbusters.org/blogs/jack-coleman/2014/04/26/randi-rhodes-quitting-radio-slams-ex-colleagues-maddow-franken-way-out

The new LA woman puts on a good show for Talk 910, although I prefer listening to Ed, and, of course, John Rothmann.

Now, if only Talk 910am would get rid of the dreck show that follows Frosty’s old time slot.  That time slot would get more listeners if they played the emergency broadcast alert signal for two hours.  I don’t have to listen to the show to know it’s awful.  Hearing the promo highlights is excruciating enough.  Two guys who know nothing, talk about nothing.  What the heck were they thinking allowing that thing on the air?

There is one good thing to report about Talk 910.  That YELLING woman is GONE!  We’ve suffered through that nauseating car commercial for months now, but I think she’s out driving other listeners (out there, somewhere) crazy.  Haven’t had to turn off the radio at all this week.  I think she’s gone!  woo hoo!  If I would have waited a week or two, I wouldn’t have had to spend time writing a complaining post about her.  It’s like we can breathe again.  Fresh radio air, no pollutants.  Smog safe.

To celebrate, I even gave Gil’s show a chance again.

As I’ve said before, I used to be a fan of Gil Gross’ show but he’s dumbed-it-down beyond recognition.  This week I wandered back for a segment or two.  Unbelievably, hand to my heart, I heard Gil say that his wife’s voice has been used for classical music stations, that she’s a broadcaster.  ha ha ha ha ha!!!  Are you kidding me?  Gil, you do realize that we can hear her voice?  Sure, she might be a good fill-in on old scratchy recordings of Chinese opera, but come on, man.  You’re trying to push her off as a broadcaster?  ha ha ha ha.  That was the best laugh I’ve had from my years of listening to Gil.  God love him, though, he has to listen to it daily.  At least we have an OFF button.

Speaking of off, I still don’t know what happened to the Facebook page of FormerKGOListeners, but the Facebook page of NoMoreKGO has replaced it.  They keep the page updated with fresh content.  Be sure to visit and ‘like’ their page.

Here’s the link:

https://www.facebook.com/NoMoreKGO

sheesh!  I always sit here with nothing to say and somehow end up typing more than I thought I would.  Not that I’ve said anything in the end, but I sure do spend time typing.

I know, I know.  I complain about the same things every post.  I learned it from Bill Wattenburg, who mentions the same things over and over again.  I used to roll my eyes every time he said, um, what was it?  I can’t remember!  wow.

That’s how long it’s been since I’ve heard him.  It think it was eco-nuts but I can’t be sure.

That reminds me, on Talk 910 I heard a caller talking to the fill-in host from LA.  The caller was obsessed with chem trails.  I had to smile.  We’ve all heard that guy before.  The only thing missing was Wattenburg’s slam of the phone the moment we hear the word chem- click, SLAM!  That caller is a ‘same thing’ kind of guy, saying the same things over and over again.  He has the need to spread his version of reality based on what he sees and does not understand.

I spread my version of what I hear and do not understand – such as, why is Gil’s wife still on the air?  I’m not the only one asking that question and I’ll continue to ask it over and over again because it’s one of the mysteries of the radio universe.

Finally, we get to the important news!  Frosty broke his toe getting out of his pool.  And, he got his first traffic ticket in many years.  Read all about it:

https://www.facebook.com/froststilwell

By Michael Schwern [CC-BY-SA-2.0 (http://creativecommons.org/licenses/by-sa/2.0)%5D, via Wikimedia Commons

Frosty, why don’t you get on thetalkpod and talk it all out!  We’d love to hear the stories.

Advertisements

What is it about cars that inspire the most putrid, inane crap recorded on audio and companies call them commercials?

Back when I worked in advertising, we had to commit to a standard when we recorded ads for radio or television.  Anyone who has worked behind the scenes or inside a recording studio knows how much time, planning and money it takes to produce one spot.  Well, it’s been years so maybe the process has changed.

Why would anyone spend time and money producing something that sends radio listeners rushing for the OFF button?  (That reminds me, why is Gil’s wife still on the radio?  But, that’s a different subject for a different day.  Thankfully, she’s out of the country and I can turn on the radio again on a Friday.)

There are two car commercials that backfire, big time, into the face of every radio listener.  Why would a station or network of stations continue to air them?  Not only do these spots continue, but they now air more frequently.  Sure, there is ad money coming in from these ads, but the listeners are walking out.  It’s a bad business model all around for radio.  Radio is so desperate for money they’ll air anything and, because they air anything, it alienates the few listeners left on the AM dial.  That number is small and shrinking fast.

First, I won’t mention the commercials.  I don’t want to give them any more exposure because I don’t support them.  But, you know them.  If you listened to KGO before Cumulus Media destroyed that great station in December of 2011, you know the one car-themed commercial that aired endlessly.  Listeners suffered through it because they were there to hear the hosts.  They were there to hear the family of listeners they’d become familiar with who called in and started conversations in different directions.  We should have known, at the time, that car commercial was driving us to a dead-end destination.

Then we all tuned to Talk 910am.  I stopped listening to Talk 910 when they replaced Frosty and added that horrible show with those two guys in the 1:00-3:00pm time slot.  Plus, I’m tired of Gil’s schtick on his show and, as you know, can’t stand listening to his unprofessional, shrieking wife.  I was happy to leave the radio off.  Another car-themed commercial had been airing recently and I didn’t know what the heck it was supposed to be advertising.  It’s a woman yelling something about cars.  It’s unbearable.  I can barely understand what she’s yelling and I usually tuned it out or walked away from my desk when I heard it begin.

After weeks of not listening to the radio, I was pulled back in to hear John Rothmann and Ed Baxter as fill-in hosts on Talk 910am.  They hosted in Frosty’s old time slot and, this week, Rothmann filled in for Gil Gross.

Gil might as well give it up because, next to Rothmann, he’s at best an amateur hour with the weak program he puts on the air now.  Rothmann takes calls, he discusses topics, he doesn’t rely on Politico to fill time on the show and he doesn’t try to push unfunny jokes at us.

Rothmann did one thing, though, that Gil does but Rothmann doesit  better.   He brought Lloyd Lindsay Young and Valerie Grant on for a segment to discuss the current topic of the NFL and bad behavior.  Rothmann did it right.  It was a spirited and interesting discussion.  Unlike what Gil does, who drags his board op person and his producer to talk to him on air.  Unfortunately, the two staff members Gil talks to are bland, uncreative and predictable and sound as if they don’t want to be there.  At least with Rothmann, both Young and Grant have something to say and are not afraid to speak their minds.  I will miss Rothmann as a host with his own daily show.

But, that brings me back to my car-theme wreck again.  That car commercial with the yelling lady aired so many times an hour I missed many sections of John’s show.  The moment I heard her begin to yell, I clicked the OFF button.  Sometimes I’d forget to turn it back on.  I’d always wait long enough for the commercial block to finish before I’d turn it back on.  When that commercial aired, I didn’t hear any ads that were scheduled along with it.  That one commercial made me turn the radio OFF.  Not once every hour, sometimes four or five times within an hour.

That is too much.  It reinforces my decision to keep the radio off and keep my peace of mind.

If I hear Ed or John are guest hosts again for Frosty’s old show then maybe I’ll try to listen to Talk 910’s 10:00am-1:00pm time slot but I doubt I’ll listen for more than twenty minute if I have to turn off the radio every ten minutes to block out that awful ad.

If you want to hear John and Ed off the radio, you can visit The Talk Pod.  Here’s a link to The Talk Pod’s website and a link to the Facebook page for those who are still on Facebook:

http://thetalkpod.com/

There is some fresh content there.   Lloyd Lindsay Young explains the Pineapple Express.

https://www.facebook.com/pages/The-Talk-Pod/1470507139850662

Puppy Alert!

Also, if you want relax and not think about the dismal state of radio, Frosty has posted some cute puppy pictures  on his Facebook page.  Maybe he should start podcasting at The Talk Pod with the rest of the gang.  Here’s his Facebook page:

https://www.facebook.com/froststilwell

Also, don’t forget to visit the Facebook page of NoMoreKGO:

https://www.facebook.com/NoMoreKGO

All of the links to John Rothmann’s fill-in stint on Talk 910 are listed on the page.

And, next week, honk if you have to turn off the radio because of an irritating ad!

beep!  beep!

beep!  beep!